Author: Sweta Kumari

4 Tips to Improve your Business Website Traffic

No one can ignore the presence of social media in the world. People can barely escape one week without seeing new news feeds. Now it is the time to harness the real power of social media to drive traffic to your business website. Social media has provided you many options but it is you who has to decide that which one would be suitable for your business. There is no need to show your presence on each and every social media platform. It is better to first opt for the single one and then proceed to another if required....

Read More

How to Increase your Instagram leads, engagements and sales

Instagram is one of the popular social networking sites. This is the site which is becoming the biggest contenders in the world of social media. And it is well known that visual content has always increased the shareability factor. And if we talk about its popularity, then I must say it is quite popular among the celebrities. It is the perfect platform for keeping in touch with the stars and friends you follow. Wait, then what about businesses? Well, there are businesses which are getting benefits and success from their content strategies on Instagram. Well, before we move further...

Read More

How to use Social Media to Generate B2B Leads?

To get the quality leads you to need to first dig out the unwanted and unproductive leads. You shouldn’t waste time in collecting the unwanted leads which are non profitable to your business. Always try to focus towards the leads which are agreeing to your services and products. As we find various social media platform whose roles are increasing day by day in the field of business so, try to identify and target them as you can get your potential customers easily on these platforms. So by going through this reassurance, you might not be having any doubt regarding...

Read More

How Customer Retention Strategies prove to be Beneficial for Lifetime Value?

We all know that customers are always the main focus of any businesses. As they are the one who is responsible for the growth of any business. So when we are aware of this fact then why not to divert your focus towards the same. It was once noticed by the  MBNA President Charles Cawley that customer’s complaint letter was increasing day by day. So he decided to divert his focus on the term which is “customer’s retention”. And the results were quite impressive. To let you get the same, we are going to have a brief discussion on customers...

Read More

How Bad Traffic affects your Conversion Rate and How to Deal with it?

Have you ever thought why your webinar list isn’t filled yet? Though your landing page looks good, it follows every rule for optimization of the landing page still receiving a steady flow of traffic. Further, you aren’t able to fill your webinar guest list. Isn’t that confusing why this is so? The reason is hiding on your landing page, somewhere deep in your dashboard. And this can lead you bad traffic.   Why having a great landing page is not enough?     There is no doubt that creating an awesome landing page is necessary to receive more conversions but we...

Read More